Lesson two the political ad as mini film.
Living room candidate worksheet. The greater the viewer s awareness of the choices that went into the making of the ad the better equipped he or she is to separate the image of the candidate from the issues. A variety of lesson plans related to advertising and political campaigns are available online for middle school and high school teachers. Save any of the ads on the living room candidate and organize them into playlists by theme or category. What colors are used.
Presidential campaign commercials daisy 1964 lyndon johnson ad living room candidate living room candidate worksheet presidential campaign ads living room candidate. All saved ads and playlists will appear on your my lrc page. Save ads and create playlists. After completing this activity students should be able to conduct similar analysis on other ads from the living room candidate as well as the ads they see on.
Whats people lookup in this blog. Living room candidate worksheet answers. Exploring consumerism where ads and art intersect. The living room candidate contains more than 300 commercials from every presidential election since 1952 when madison avenue advertising executive rosser reeves convinced dwight eisenhower that short ads played during such popular tv programs as i love lucy would reach more voters than any other form of advertising.
This innovation had a. These may be used as a supplement to the lesson plans available on the living room candidate. The 2008 edition of the living room candidate is made possible with the generous support of the verizon foundation. Living room candidate you what makes an effective ad pdf free common techniques in toy commercials what makes an effective ad pdf free.
Is the text small or large color or black and white.